Press Release

PPC Recruiting With Easy Setup: SMB Programmatic Job Advertising System Updated

Powering the hiring efforts of mid-market businesses across the country, JobAdX has expanded its capabilities to help its clients secure qualified talent by upgrading their software package. Their two-platform system supports custom ad placements, algorithmic automated campaign management, and more.

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These recent updates to the JobAdX programmatic job advertising system are intended to expand the reach and targeting capabilities of their mid-market SMB clients. Those businesses can use the system to establish high-impact custom campaigns to promote their open positions to highly niche audiences.

The software is designed to provide a high degree of control and analytical capabilities to the user while also assisting with campaign variables through automation. Their programmatic system will handle cost control measures and SEO targeting, and can provide by-the-minute reporting to alert recruiters when further action may be needed.

The JobAdX system is divided into two platforms, each handling a different component of the job advertising process.

The Exchange platform, a hub for all programmatic operations, functions as a control panel for the automated system and allows for the creation of directed job ad campaigns. This system will automatically adjust campaigns in progress by removing underperforming placements and increasing visibility in high-traffic areas.

In contrast, JobAdX Optimize is intended to facilitate a more curated approach to job advertising, providing broad-scale analytics and reporting to inform custom placements. Here, users can also request placements on any of the hundreds of job sites currently partnered with JobAdX.

Custom submissions for placements on non-partner sites are also available; these requests can be submitted through the Optimize platform.

Using the tools available across both these platforms, campaigns can be run in tandem to ensure that qualified talent can be secured efficiently. Both of these platforms are PPC, and provide multiple methods to set and control the budget of a given campaign.

This latest update is one of many recently carried out by the passionate JobAdX team, who are constantly working to improve the software to empower small and medium-sized businesses. They are already powering the hiring efforts of many of America’s most well-known mid-sized franchises.

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